Alpine Plunges ("we," "our," "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, www.alpineplunges.com (the "Site"). Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the Site.

1. Information We Collect

We may collect information about you in a variety of ways. The information we may collect on the Site includes:

1.1 Personal Data

Personally identifiable information, such as your name, shipping address, email address, and telephone number, and demographic information, such as your age, gender, hometown, and interests, that you voluntarily give to us when you register on the Site or when you choose to participate in various activities related to the Site, such as online chat, contact forms, or purchasing products.

1.2 Payment Information

If you purchase our products, we collect data necessary to process your payment, such as your payment instrument number (e.g., credit card number), and the security code associated with your payment instrument. All payment data is stored by our payment processor and you should review its privacy policies and contact the payment processor directly to respond to your questions.

1.3 Derivative Data

Information our servers automatically collect when you access the Site, such as your IP address, your browser type, your operating system, your access times, and the pages you have viewed directly before and after accessing the Site.

1.4 Cookies and Tracking Technologies

We may use cookies, web beacons, tracking pixels, and other tracking technologies on the Site to help customize the Site and improve your experience. For more information on how we use cookies, please refer to our Cookie Policy.

2. How We Use Your Information

We use the information we collect in the following ways:

• To Provide and Maintain Our Services: We use your information to deliver our services to you, including fulfilling orders and processing payments.

• To Improve Our Website: We may use your information to understand and analyze how you use our Site, and to improve our Site and services.

• To Communicate With You: We may use your personal information to contact you with newsletters, marketing or promotional materials, and other information that may be of interest to you.

• To Process Transactions: We may use your information to process payments, fulfill orders, and manage customer service inquiries.

• To Protect Our Site: We may use your information to protect the security of our Site, prevent fraud, and enforce our terms and policies.

3. Disclosure of Your Information

We may share information we have collected about you in certain situations, such as:

• By Law or to Protect Rights: If we believe the release of information about you is necessary to respond to legal process, to investigate or remedy potential violations of our policies, or to protect the rights, property, and safety of others, we may share your information as permitted or required by any applicable law, rule, or regulation.

• Business Transfers: We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

• Third-Party Service Providers: We may share your information with third parties that perform services for us or on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance.

4. Security of Your Information

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.

5. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, such as:

• Access and Correction: You may have the right to access the personal information we hold about you and to request corrections.

• Opt-Out: You can unsubscribe from our marketing emails at any time by following the instructions in those emails.

• Data Deletion: You may request that we delete your personal information, subject to certain exceptions required by law.

6. Third-Party Websites

The Site may contain links to third-party websites and services that are not operated by us. We are not responsible for the privacy practices or the content of these third-party sites. Please review the privacy policies of any third-party sites you visit from our Site.

7. Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any changes by updating the "Effective Date" of this Privacy Policy. You are encouraged to periodically review this Privacy Policy to stay informed of updates.

8. Contact Us

If you have any questions or comments about this Privacy Policy, please contact us at contact@alpineplunges.com.